Feed fields

Overview of product feed fields.

Required fields

FieldTypeDescription
product_urlstringProduct URL on the website
namestringProduct name
pricenumberCurrent product price
image_urlstringURL of the main product image
descriptionstringProduct description (does not need to be structured)
specificationstringTechnical specifications of the product (does not need to be structured, can be part of the description)
eanstringUnique EAN / GTIN of the product. If you have multiple EAN/GTIN codes, use the sku field

The specification and ean fields are required only if available for the given product.

Optional fields

FieldTypeDescription
availabilitystringProduct availability
brandstringProduct brand
categorystringProduct category
conditionstringProduct condition (NEW, OPEN_BOX, LIKE_NEW, REFURBISHED, USED, UNKNOWN). Defaults to NEW if not provided
currencystringPrice currency (e.g. USD, EUR, GBP, CZK)
images_gallerystringList of all product image URLs
own_product_idstringProduct ID in your database — helps with matching results back to your system
price_before_salenumberOriginal product price before sale
skustringSKU or other product code. Can be a list of multiple values
variantstringProduct variant — color, size, model, package size, etc.

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